Paid Ads Management
PPC & Local Service Ads That Earn Their Keep
Tightly managed Google Ads and LSA campaigns for home service companies that need the phone ringing now.
- Industry-Specialized:We know how homeowners search for HVAC, plumbing, restoration, and garage door help, and what makes them call.
- Budget Discipline: Negative keywords, geo-targeting, and call screening keep every dollar pointed at real jobs.
- Plain-English Reporting: You'll know your cost per qualified lead every single month. No fluff metrics.
Campaigns built & run for you
100% managed
Local Service Ads (Google Guaranteed)
Included
Optimizations & A/B testing
Weekly
Lead tracking to the keyword level
Standard
★
5-Star Rated ★★★★★
by Home Service Clients
📍
Serving Contractors Nationwide
🔍
SEO · PPC · LSA · Maps
🤝
Flexible Commitment Options
Why Paid Ads With Clear Brands
Expertise That Shows Up In Your Cost Per Lead
Anyone can turn on Google Ads. The difference between burning budget and booking jobs is in the details: which keywords signal a homeowner ready to buy, which zip codes produce your best customers, and which ads earn the click.
We build every campaign from scratch around your services, service area, and margins, then manage it hands-on with weekly optimizations. When a lead comes in, we know exactly which keyword and ad produced it, so winners get more budget and losers get cut fast.
Campaign Snapshot
🎯
Data-Driven Targeting
Campaigns built on real home-service search data: the money keywords, the right radius, the hours your customers actually call.
📞
Every Lead Tracked
Call tracking and form tracking tied to keywords, so optimization decisions come from evidence, not hunches.
🖥️
Pages Built to Convert
Ads only work when the click lands somewhere good. We tune your landing pages so visitors turn into phone calls.
Local Service Ads
The Green Checkmark That Wins The Call
Local Service Ads sit above everything else on the page, and they play by different rules: your reviews and the Google Guaranteed badge do the selling, and you pay for leads instead of clicks. For most home service companies, it’s the highest-trust real estate Google offers.
We handle the part most companies get stuck on: profile setup and verification, the review flow that pushes your ranking up, and disputing junk leads so wrong numbers and spam calls don’t eat your budget.
Local Service Ads
Know Your Options
Why Choose a Specialized Ads Partner?
| Clear Brands | Budget Agencies | Doing It Yourself | |
|---|---|---|---|
| 🧑💼 Point of Contact | A dedicated account manager who knows your business by name | Ticket queues and canned replies | You, on top of actually running the company |
| 📈 Results | Measured on qualified leads and cost per lead | Vanity clicks and raw traffic numbers | Hard to know what's working or why |
| 🗣️ Reporting | A live monthly reporting call in plain English | Auto-generated dashboard with little context | Only exists if you build it yourself |
| 🎯 Strategy | Built on home-service data and hands-on experience | Same template for every industry | Trial and error, paid for with your own budget |
Our Ads Process
From Wasted Spend To Booked Jobs
Paid ads reward discipline, not big promises. Here’s exactly how we manage your budget from day one, and how you stay in the loop the whole way.
01
The Honest Audit
If you’ve run ads before, we dig through the account and show you where money leaked: junk keywords, bad geo-targeting, untracked calls. Starting fresh? We map your market and what it costs to compete in it.
02
Build The Foundation
Keyword research around your money services, negative keyword lists to block tire kickers, tight service-area targeting, and tracking wired into Analytics so every call and form fill has a paper trail. Your Local Service Ads profile gets set up and verified here too.
03
Fix Where The Click Lands
An ad is only half the job. Before spend ramps up, we tune the pages your ads point to, so the homeowner who clicks actually picks up the phone.
04
Launch Controlled
Campaigns go live at a measured pace. The first weeks are about collecting real data on what your market responds to, not burning budget to look busy.
05
Cut Losers, Feed Winners
Every week we adjust bids, test ad copy, and screen the leads coming in. Keywords that book jobs get more budget. Keywords that don’t get cut without mercy.
06
Report In Plain English
Once a month we walk you through the numbers that matter: leads, cost per lead, and what changes next. If something underperformed, you’ll hear it from us first, along with the fix.
Your Customers Are Searching Right Now
Every day, homeowners in your service area type “AC repair near me” or “garage door won’t open” into Google. Paid ads put you at the very top of that page at the exact moment they’re ready to hire someone.
We identify your top money-making search terms, write the ads, manage the bids, and report the results, so you show up first and know what it cost you.
Top
of the search page, where buyers click
30–60
days to meaningful campaign data
Weekly
bid, keyword & ad optimizations
$0
of your budget spent without accountability
FAQ
Paid Ads Questions, Answered
How fast will I see results from PPC?
Faster than any other channel. Most campaigns produce leads within the first few weeks, with real momentum by day 30–60 once we have enough data to optimize against. The first month is about learning what your market responds to; from there, performance compounds.
What's the difference between PPC and Local Service Ads?
PPC (Google Ads) shows text ads based on keywords you bid on. It’s flexible and highly targetable. Local Service Ads sit above everything else, show your reviews and the Google Guaranteed badge, and charge per lead instead of per click. For most home service companies the best answer is both, and we manage them together so they don’t compete with each other.
How much ad budget do I need?
It depends on your trade, market, and goals. A garage door company in a small metro needs a different budget than a restoration company in Tampa Bay. On your intro call we’ll recommend a realistic starting budget for your situation, and we’ll never push spend that the data doesn’t support.
Do I own my ad account?
Yes. Campaigns are built in your Google Ads account, with your billing, and you keep full access. If we ever part ways, everything we built stays with you.
Should I do PPC or SEO first?
They solve different problems: paid ads buy immediate visibility, SEO builds visibility you own over time. If you need leads this month, start with ads. If you’re planning for the long term, pair them. The businesses that dominate their market usually show up in the ads, the Map Pack, and the organic results at the same time.
Ready to Become the Clear Choice?
Book a free 20-minute intro call. We’ll look at your current marketing, tell you what we’d do differently, and be upfront if we’re not the right fit.
No obligation · No pressure · Just clarity